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George Clooney to star in 2009 Honda Odyssey commercial? PDF Print E-mail
Written by autoindustrie   
Monday, 29 September 2008
George Clooney was spotted on a filming set of what seems to be a TV commercial of the 2009 JDM Honda Odyssey. I am quite curious, why George Clooney? Why Milan?



See, the Odyssey seen here is a JDM "low-rider" version. It is vastly different from the Odyssey sold in USA, which just received a facelift in mid-2008 and is not due for replacement until 2010. The Odyssey sold in North American market have its history traced back to the JDM version LaGreat, which has since been discontinued. Honda's current flagship MPV is the Elyssion Prestige.

While I am no authority in the entertainment business, I highly doubt George Clooney is popular in Japan. Plus, I don't think Japanese commercials use a lot of white men, maybe Eurasians. Which begs the question, for which market is this commercial targetted at? Honda does not sell any MPVs in Europe. MPVs are not that popular over there. My guess is the JDM "low-rider Odyssey's largest export market is probably Australia (I could be wrong). Since the Odyssey is only available in RHD, sales outside Japan / Commonwealth countries is out. The car used in the film set is also a right-hand drive model. So non-UK European markets is unlikely. So why shoot in Italy?

For the full posting read it at the AutoIndustrie Blog.
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